Workflow
Interaction design
Design system audits
Experience mapping
Team
Diane DeSeta
Sav Phillips
Time
March - September 2024
7 months
Internship overview
I worked 6 months as Porsche Car North America’s first Interaction Design intern. I was the only intern of my kind, and worked on a team of two United States UX Designers to implement dealer tools nationwide.
I worked directly under the mentorship and guidance of Diane DeSeta, Lead UX Strategist in the United States, while also collaborating with Interaction and UX Designer based at the Germany headquarters.
Internship overview
I worked 6 months as Porsche Car North America’s first Interaction Design intern. I was the only intern of my kind, and worked on a team of two United States UX Designers to implement dealer tools nationwide.
I worked directly under the mentorship and guidance of Diane DeSeta, Lead UX Strategist in the United States, while also collaborating with Interaction and UX Designer based at the Germany headquarters.
Internship overview
I worked 6 months as Porsche Car North America’s first Interaction Design intern. I was the only intern of my kind, and worked on a team of two United States UX Designers to implement dealer tools nationwide.
I worked directly under the mentorship and guidance of Diane DeSeta, Lead UX Strategist in the United States, while also collaborating with Interaction and UX Designer based at the Germany headquarters.
Visual design initiatives
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize. I collaborated with the Porsche Marketing teams and a third party company Movable Ink to talk about interactive components inside of emails and how customers may interact with this content. I led a design review with the business stakeholders to receive feedback and iterate upon the design.
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize.
Visual design initiatives
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize. I collaborated with the Porsche Marketing teams and a third party company Movable Ink to talk about interactive components inside of emails and how customers may interact with this content. I led a design review with the business stakeholders to receive feedback and iterate upon the design.
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize.
Visual design initiatives
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize. I collaborated with the Porsche Marketing teams and a third party company Movable Ink to talk about interactive components inside of emails and how customers may interact with this content. I led a design review with the business stakeholders to receive feedback and iterate upon the design.
I worked on a project to redesign the Porsche Email Template for marketing initiatives. I incorporated GIFS and bold images and texts. Some iterations that I created stretched the limits of what Porsche would normally visualize.
Audits & analysis
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Audits & analysis
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Audits & analysis
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Contributions
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Contributions
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Contributions
I collaborated with a UX Designer working at Porsche AG to make a My Porsche Site Map in Miro. We worked to create a full information architecture diagram that included each of the actionable items in the site and enabled functions within the page. This map is used by teams in both the United States and Germany to audit and manage design areas that need updating or restructuring.
I conducted a Logo Audit of all the Porsche dealer websites in the United States. I went through 93 websites to check the quality of the logo images, advocating for an SVG file as the default logo for clarity. I additionally conducted audits of the customer experience UX tools to ensure that brand guidelines were being adhered to. I delivered my audits to the software development team to implement the changes on the website.
Enjoying some time overlooking the Porsche experience track
My boss and mentor, Diane DeSeta! I learned so much through her guidance.
Enjoying some time overlooking the Porsche experience track
My boss and mentor, Diane DeSeta! I learned so much through her guidance.
Enjoying some time overlooking the Porsche experience track
My boss and mentor, Diane DeSeta! I learned so much through her guidance.
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